Since meeting on their high-school volleyball team, Dani and Makena's friendship has been built on an athletic nature and a focus on healthy living.

But after enduring four years of college and entering adult life in New York City — where the night life lasts until the birds are chirping — their friendship matured with age. Over the years, they kept running into the same problem: despite the wide variety of drinks on shelves, they couldn't find one that fit their clean-ingredient standards, with a nutrition label they were actually okay with reading.

So they made it themselves — for people who live a healthy lifestyle, eat clean, stay active, but still appreciate a fun night out. SimpleShots is here to work with that lifestyle, not against it.